As I hinted at, whether or not you think our expectations are unreasonable (and I think certainly they have been at times) is up for debate.
There was mention of MON earlier, and that's a great case in point. I remember what finally turned things against MON, it was the weakened team we fielded in the Europa. Just think of that now. We were in frigging Europe!
Now at the time my feelings were, I don't mind admitting, that Europe was the point of what we were doing. We'd been working toward it for years, and then we play a weakened side away and get beat, with fans travelling for hours and spending loads of money to get there.
That was the turning point for me and lots of others I'm sure....like what is the point of aiming for Europe just to piss it away. In retrospect this was probably based on unrealistic expectation, and my god would we not like to be there now.
Point is, no matter where we are we'll always want more. It's a depressing reality that we will ultimately never be happy, whether we support Plymouth, Norwich, or PSG.